Lead Business Development Analyst
Integral Ad Science (IAS) is the global market leader in digital ad verification, offering technologies that drive high-quality advertising media. IAS equips advertisers and publishers with both the insight and technology to protect their advertising investments from fraud and unsafe environments as well as to capture consumer attention, and drive business outcomes. Founded in 2009, IAS is headquartered in New York with global operations in 17 offices across 13 countries. IAS is part of the Vista Equity Partners portfolio of software companies. For more on how IAS is powering great impressions for top publishers and advertisers around the world, visit integralads.com.
The Lead Business Development Analyst responsibilities include acting as a coach to more junior seller(s) on the team, working with Marketing & Sales to generate & qualify leads, facilitating sales tasks, and connecting customers with the right salesperson. To be a successful Lead Business Development Analyst, you should have excellent communication, interpersonal, and customer service skills. You should also demonstrate the ability to meet deadlines and have strong analytical skills.
As a Lead Business Development Analyst you'll:
- Act as a mentor and a player coach with other more junior members of the team
- Serve as a bridge between Marketing and Sales by generating, qualifying, and educating a continuous flow of new, prospective customers
- Work closely with the Marketing team to implement demand generation initiatives and follow up/nurture leads
- Ensure successful follow through of sales cycle by maintaining accurate activity and lead qualification information in CRM application
- Drive attendance for webinars and live seminars; set meetings for conferences
- Collect and track market intelligence for the Sales team, organizing and categorizing sales lead information
- Assist sales team in client collateral and sales meeting preparation
- Lead and track sales prospecting initiatives and contests
What we're open to seeing:
- BA/BS degree, or equivalent years of experience
- 2+ years of business-related, client-facing experience or background in sales, marketing, consulting, media a plus
- Strong project management and organizational skills
- Ability to communicate effectively with various stakeholders
- Exceeds goals successfully and constantly strives to be a top performer
- Self-motivated and analytical
- Ability to play a client-facing role and represent IAS in a professional manner
- Highly motivated, passionate, and able to keep a positive attitude with a passion for growth
- Ability to effectively manage time, prioritize tasks, and work within deadlines
- Experience working with Salesforce.com or other CRM platforms
- Prior experience with Inside Sales, B2B Sales, Lead Generation, Prospecting
About Integral Ad Science
Integral Ad Science (IAS) is the global market leader in digital ad verification, offering technologies that drive high-quality advertising media. IAS equips advertisers and publishers with both the insight and technology to protect their advertising investments from fraud and unsafe environments as well as to capture consumer attention, and drive business outcomes. Founded in 2009, IAS is headquartered in New York with global operations in 18 offices across 13 countries. IAS is part of the Vista Equity Partners portfolio of software companies. For more on how IAS is powering great impressions for top publishers and advertisers around the world, visit integralads.com.
Equal Opportunity Employer:
IAS is an equal opportunity employer, committed to our diversity and inclusiveness. We will consider all qualified applicants without regard to race, color, nationality, gender, gender identity or expression, sexual orientation, religion, disability or age. We strongly encourage women, people of color, members of the LGBTQIA community, people with disabilities and veterans to apply.
California Applicant Pre-Collection Notice:
We collect personal information (PI) from you in connection with your application for employment or engagement with IAS, including the following categories of PI: identifiers, personal records, commercial information, professional or employment or engagement information, non-public education records, and inferences drawn from your PI. We collect your PI for our purposes, including performing services and operations related to your potential employment or engagement. For additional details or if you have questions, contact us at [email protected].
To learn more about us, please visit http://integralads.com/ and https://muse.cm/2t8eGlN
Attention agency/3rd party recruiters: IAS does not accept any unsolicited resumes or candidate profiles. If you are interested in becoming an IAS recruiting partner, please send an email introducing your company to [email protected]. We will get back to you if there's interest in a partnership.