Senior Analyst, Digital Analytics (L09)

Key Responsibilities:

• Independently work on Digital Measurement Analytics for Synchrony Marketing Platforms in Agile methodology to drive digital data strategy that includes collection & validation of data, reporting and measurement of feature performance 

• Build and Manage dashboards, Leverage multiple digital analytics tools to analyze user behavior, understand journey friction points, and drive UX improvement opportunities 

• Partner with onsite Stakeholders and various process owners in marketing, technology and digital teams to plan and implement strategic priorities 

• Responsible for effective communication, project deliverables, adhering to expected timelines, accuracy & compliance with meticulous project management 

• Lead internal initiatives, perform other duties and/or special projects, as assigned 

Required Skills/Knowledge:

• 3+ Years of working experience in relevant Analytics domain, 2+ years of experience in Web Analytics Domain utilizing tools such as Adobe or Google Analytics and 2+ years of experience in Python, SAS or SQL 

• Minimum 2+ years of experience in Data visualizations tools such as Tableau to drive insights 

• 1+ years of experience using AWS SageMaker 

• Ability to solve complex technical problems with minimal supervision 

• Excellent oral and written communication skills with ability to collaborate, articulate and present solutions cutting across functional/agile teams in a simple yet compelling manner 

Desired Skills/Knowledge:

• 2 to 4 years of analytics experience in Financial Services Industry 

• Ability to engage with technical and non-technical audiences with empathy and ensure needs/asks are effectively translated into technical requirements and followed upon. 

Work Timings: 2PM - 11PM IST 

This role qualifies for Enhanced Flexibility and Choice offered in Synchrony India and will require the incumbent to be available between 06:00 AM Eastern Time – 11:30 AM Eastern Time (timings are anchored to US Eastern hours and will adjust twice a year locally). This window is for meetings with India and US teams. The remaining hours will be flexible for the employee to choose. Exceptions may apply periodically due to business needs. Please discuss this with the hiring manager for more details. 

We are proud to offer flexibility at Synchrony. Our way of working allows you the option to work from home or workspaces in our Regional Engagement Hubs - Hyderabad, Bengaluru, Pune, Kolkata, or Delhi/NCR. 

As directed by the management, you will be required to commute or travel to Hyderabad or one of the Regional Engagement Hubs for in-person engagement activities such as business/ team meetings, trainings, and events  

For Internal Applicants:  

• Understand the criteria or mandatory skills required for the role, before applying 

• Inform your manager or HRM before applying for the role on Workday 

• Ensure that your professional profile is updated (fields such as education, prior experience, skills) and it is mandatory to upload your updated resume (Word or PDF format) 

• Must not be any corrective action plan (First Formal/Final Formal, PIP) 

• L4 to L7 Employees who have completed 12 months in the organization and 12 months in their current role and level are eligible 

• L8+ Employees who have completed 18 months in the organization and 12 months in their current role and level are eligible. 

Grade/Level: 09