Content Marketing Manager

Part of the Segment and Content Marketing team, Content Marketing Managers partner with Segment Marketing Managers to deliver go-to-market strategy for one of our defined audiences. In this role, you’ll own content strategy and production across a variety of formats as part of thoughtfully designed & orchestrated marketing campaigns that activate & engage both prospects and existing customers.

YOUR MISSION

The right person doesn’t just “do content”, they build and run a high-performance content engine that drives real business results. You will play a key role in defining Mural’s voice and storytelling, leading the development of impactful, high-quality demand generation content across a variety of formats: video, emails, webinars, blogs, articles, events, research papers, and more. Each piece will contribute to a cohesive, integrated content ecosystem that is aligned with marketing and business objective

This is a hands-on, high-ownership role for someone with an entrepreneurial mindset. You’ll be responsible for creating, scaling, and continuously improving how we show up across channels owning everything from strategy to execution.

You’ll manage the entire content development process, from ideation to distribution, to elevate Mural’s brand and drive growth. This is your opportunity to build connections and make a significant impact through innovative content

If you’re equal parts strategist, operator, and storyteller, and you care deeply about content that drives pipeline, not just page views we want to talk.

WHAT YOU’LL DO

• Build and operate a high-velocity content engine across video blog, web, email, and gated assets from ideation to publishing to iteration

• Write, edit, and ship exceptional content with speed and consistency

• Manage the editorial calendar and ensure a steady drumbeat of high-quality output

• Curate, test, and experiment with content across multiple distribution channels (Youtube, Reddit, Substack) that drive awareness, engagement, and trust

• Continuously test formats, narratives, and distribution tactics

• Act as producer during filming, coordinate shoots, guide on-camera delivery, and ensure high production quality

• Translate ideas into compelling video content that performs

• Connect content to business outcomes, including awareness, adoption, pipeline, and revenue

• Bring a strong point of view on SEO, GEO, funnel dynamics, and content’s role across the customer journey

• Use data and insight to refine strategy and double down on what works

• Partner closely with marketing, product, sales, and leadership

• Influence stakeholders and align content efforts with broader company goals

WHAT YOU’LL BRING

• A roll-up-your-sleeves, entrepreneurial mindset. You’re as comfortable executing as you are setting strategy

• Proven experience owning and scaling a content program or engine

• Exceptional writing and editing skills, with sharp editorial judgment and a strong sense of voice and persuasion

• A track record of shipping high-quality content quickly and consistently

• Deep understanding of how content drives pipeline, not just traffic

• Strong grasp of SEO, distribution, and conversion across the funnel

• Experience managing editorial calendars and maintaining a high publishing cadence

• Confidence operating across formats, including written, video, and social

• You’re a power user of AI tools and use them daily to enhance your work

The base salary for this role ranges from $115,000 - $140,000 + bonus + benefits. Compensation offered will be determined by factors such as location, level, job-related knowledge, skills, and experience.

We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.