Senior Engagement Manager

Scrunch, a venture-backed startup, is on a mission to bring brands to an AI-first future—where people increasingly rely on LLMs to discover, understand, and act on information that matters to them.

As AI search and conversational agents replace traditional web search and browsing, Scrunch helps marketing teams rethink how their products and services are discovered and surfaced on AI platforms like ChatGPT, Claude, Gemini, and more—working with AI platforms, not against them. This shift represents the biggest change to marketing since the dawn of the internet.

With $26M in backing from Mayfield Fund, Decibel, Homebrew, GTM Capital, and leading Silicon Valley founders and operators, Scrunch has scaled rapidly since commercial launch. Today, more than 500 paying brands—including Fortune 500 companies like Lenovo, category-defining brands like Skims, and breakout startups like Clerk—use the platform.

This role sits at the center of how Scrunch turns customers into long-term partners. The Senior Engagement Manager will lead onboarding, pilots, and overall activation coordination for enterprise accounts—driving execution, presenting to senior leadership, and building the engagement infrastructure that lets this function scale. This is the first hire in this role, which means you won't inherit a playbook—you'll create it. We need someone who can deliver in a Fortune 500 boardroom today, design the processes the team runs on tomorrow, and bring the leadership experience and judgment to get both right from day one.

• Own the full engagement lifecycle—from pilot scoping through POC delivery, onboarding, platform activation, and executive business review. You drive engagements to clear outcomes: expansion, renewal, or a candid conversation about fit.

• Present to C-suite and senior marketing leadership at enterprise brands. Translate AI search visibility data into business outcomes, field tough questions about methodology, and hold your own when the room pushes back. Kickoffs, mid-pilot check-ins, QBRs, and board-ready ROI readouts are all in your wheelhouse.

• Drive onboarding and activation. A signed deal means nothing if the customer never gets to value. You’ll make sure the right stakeholders are trained, the platform is configured for their use case, and the team is actively using Scrunch. You’ll spot stalled activations and risk early and intervene before they become problems.

• Build repeatable engagement frameworks, onboarding playbooks, milestone templates, and escalation paths. This function doesn’t have a playbook yet—you’re writing it.

• Bridge pre-sales and post-sales. Work closely with Solutions Engineering, Account Executives, Customer Success, and Product. Feed insights from live engagements back into how we sell, build, and position the product.

• Create supporting content when it counts—kickoff decks, executive summaries, QBR frameworks—but the emphasis is on execution, not production.

• Have 7+ years in engagement management, professional services, solutions consulting, or customer onboarding at a SaaS or technology company.

• Have run onboarding, pilots, POCs, or proof-of-value engagements end to end—you know how to scope them, staff them, and land them.

• Have owned customer onboarding and driven platform activation and adoption within enterprise accounts.

• Are comfortable presenting to CMOs, VPs, and C-suite stakeholders—and can hold the room.

• Run tight engagements with clear milestones, owners, and escalation paths. A PMP isn’t required, but you bring strong project management instincts.

• Think in systems, default to process, and instinctively design things that scale.

• Are technically comfortable — you don't need to write code, but you understand how SaaS platforms are configured, how data flows, and how to have a credible conversation with a technical counterpart.

• Are comfortable working in modern SaaS platforms, CRMs, and project tools — and can pick up new technical concepts quickly enough to go deep in a room full of marketers and engineers alike.

• Have worked at a startup or in an environment where you had to define your own role and toolset.

• Have a background in management consulting, advisory, or professional services (McKinsey, Bain, Deloitte Digital, Accenture, or similar).

• Know the marketing technology landscape—SEO, content strategy, digital analytics, or martech platforms.

• Have experience with AI, LLMs, or the emerging AI search/GEO space.

• Have built an engagement, onboarding, or professional services function from scratch.

• Have hands-on experience with AI tools, LLMs, and/or the emerging AI search/GEO space — and are genuinely curious about how these systems work under the hood, not just what they produce.

• Enterprise pilots and POCs consistently convert to paid engagements, driven by clear value realization.

• Customers are efficiently guided through key value steps and see value within 30 days of onboarding.

• Repeatable engagement frameworks exist and are used across the team—not just in your head.

• Executive stakeholders view Scrunch as a strategic partner, not a vendor.

• Feedback from live engagements directly improves how we sell, build, and support the product.

🎯 Ownership: Equity in a fast-growing, category-defining company
💝 Wellbeing: Medical, dental, vision, and life & disability insurance
🧸 Family support: Paid parental leave when life's biggest moments happen
🏠 Setup: Home office stipend so your workspace doesn't suck
🖥️ Remote support: Phone and internet reimbursement
📚 Growth: L&D budget for courses, conferences, and whatever makes you sharper
🏖️ Time off: Flexible PTO — take what you need, we trust you
🌱 Financial wellness: 401(k)
🤝 Connection: Team offsites and a crew that genuinely likes each other

Scrunch is an equal opportunity employer. We welcome people of all backgrounds, experiences, perspectives, and identities. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

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