Lead adoption of Atlassian’s Teamwork Graph platform by developing positioning, messaging, go-to-market strategy, onboarding programs, enablement, and activation initiatives. Translate complex platform, data, and AI concepts for technical and business audiences, collaborate with Product, Engineering, Sales, and Customer Success, measure adoption analytics, optimize engagement programs, and represent the platform externally.
Marketing | Remote, Americas | San Francisco, United States | Austin, United States | New York, United States | Washington DC, United States | Seattle, United States | Salt Lake City, United States
Working at Atlassian
Atlassians can choose where they work - whether in an office, from home, or a combination of the two. That way, Atlassians have more control over supporting their family, personal goals, and other priorities. We can hire people in any country where we have a legal entity.
Atlassian's platform connects work, teams, and data across the enterprise to power the next generation of intelligent tools, automation, and AI. As enterprise systems become more AI-driven, having a rich, connected platform layer is critical to making AI truly useful in complex organizational environments.
We are looking for a Senior Product Marketing Manager (PMM) to lead adoption for our core platform data and context capabilities (Teamwork Graph). In this role, you will lead the end-to-end adoption journey, combining foundational product marketing (positioning, messaging, GTM strategy, and enablement) with a growth mindset to drive ongoing activation and deeper engagement across our customer base.
You will bridge the gap between technical and business audiences, helping developers, platform engineers, and data teams integrate and build on our platform, while enabling product leaders and business teams to realize measurable value.
In this role, you will:
At Atlassian, we strive to design equitable, explainable, and competitive compensation programs. We follow consistent hiring practices and account for each candidate's skills, knowledge, and experience when setting base pay within the range.
Please visit
Working at Atlassian
Atlassians can choose where they work - whether in an office, from home, or a combination of the two. That way, Atlassians have more control over supporting their family, personal goals, and other priorities. We can hire people in any country where we have a legal entity.
Atlassian's platform connects work, teams, and data across the enterprise to power the next generation of intelligent tools, automation, and AI. As enterprise systems become more AI-driven, having a rich, connected platform layer is critical to making AI truly useful in complex organizational environments.
We are looking for a Senior Product Marketing Manager (PMM) to lead adoption for our core platform data and context capabilities (Teamwork Graph). In this role, you will lead the end-to-end adoption journey, combining foundational product marketing (positioning, messaging, GTM strategy, and enablement) with a growth mindset to drive ongoing activation and deeper engagement across our customer base.
You will bridge the gap between technical and business audiences, helping developers, platform engineers, and data teams integrate and build on our platform, while enabling product leaders and business teams to realize measurable value.
In this role, you will:
- Define and execute the adoption strategy: Own the positioning, go-to-market motions, and cross-functional programs that drive customer onboarding, activation, and ongoing platform usage.
- Build credible narratives for diverse audiences: Translate complex platform, data, and AI concepts into clear value propositions tailored to technical audiences (engineers, architects, developers) as well as business decision-makers.
- Drive full-funnel engagement and activation programs: Partner with Growth and Lifecycle Marketing to build and scale adoption initiatives, ranging from technical documentation and hands-on getting-started guides to customer stories, webinars, and in-product nudges.
- Empower cross-functional teams: Collaborate with Product and Engineering to identify and reduce onboarding friction, while enabling Sales, Solution Engineering, and Customer Success with the tools, proof points, and collateral needed to drive field adoption.
- Measure and iterate: Use product adoption signals, customer feedback, and engagement analytics to assess program impact and continually optimize adoption plays.
- Evangelize the platform: Represent our platform narrative in external forums, customer briefings, webinars, and community channels.
At Atlassian, we strive to design equitable, explainable, and competitive compensation programs. We follow consistent hiring practices and account for each candidate's skills, knowledge, and experience when setting base pay within the range.
Please visit
Atlassian Chicago, Illinois, USA Office
Chicago, IL, United States
Similar Jobs at Atlassian
Cloud • Information Technology • Productivity • Security • Software • App development • Automation
Partners with Public Sector sales leadership to improve revenue performance, forecasting, pipeline management, territory and capacity planning, sales processes, reporting, and operational rigor. Supports annual planning, QBRs, compensation tracking, performance insights, change management, and cross-functional initiatives involving Revenue Operations, Analytics, Systems, and Sales Enablement. Identifies workflow improvements and opportunities to apply AI and automation to increase sales productivity and forecast accuracy.
Top Skills:
AIAutomationCapacity ModelingEnterprise SaasPipeline ManagementSales Forecasting
Cloud • Information Technology • Productivity • Security • Software • App development • Automation
The Account Executive will drive enterprise sales for financial services customers across the Americas. The role is remote and involves managing customer relationships and pursuing business opportunities. Specific responsibilities and qualifications are not provided in the available job description.
Cloud • Information Technology • Productivity • Security • Software • App development • Automation
Serve as strategic legal counsel to product and engineering teams on AI/ML, data governance, intellectual property, regulatory, and platform issues. Develop scalable legal frameworks and launch checklists for AI product innovation, act as the primary legal partner for product initiatives, collaborate with legal subject-matter experts, and help build the Product Counsel function’s operating model and culture.
Top Skills:
Ai/MlAtlassian Tools
What you need to know about the Chicago Tech Scene
With vibrant neighborhoods, great food and more affordable housing than either coast, Chicago might be the most liveable major tech hub. It is the birthplace of modern commodities and futures trading, a national hub for logistics and commerce, and home to the American Medical Association and the American Bar Association. This diverse blend of industry influences has helped Chicago emerge as a major player in verticals like fintech, biotechnology, legal tech, e-commerce and logistics technology. It’s also a major hiring center for tech companies on both coasts.
Key Facts About Chicago Tech
- Number of Tech Workers: 245,800; 5.2% of overall workforce (2024 CompTIA survey)
- Major Tech Employers: McDonald’s, John Deere, Boeing, Morningstar
- Key Industries: Artificial intelligence, biotechnology, fintech, software, logistics technology
- Funding Landscape: $2.5 billion in venture capital funding in 2024 (Pitchbook)
- Notable Investors: Pritzker Group Venture Capital, Arch Venture Partners, MATH Venture Partners, Jump Capital, Hyde Park Venture Partners
- Research Centers and Universities: Northwestern University, University of Chicago, University of Illinois Urbana-Champaign, Illinois Institute of Technology, Argonne National Laboratory, Fermi National Accelerator Laboratory
