SEO Senior Manager

As an elite digital growth platform for mid-market companies, Acadia strives to create opportunity, meaning, and connection for the communities we serve. Our comprehensive approach to SEO establishes a robust online presence, fuels growth, and forges lasting connections with the target audience.

As a Senior Manager of SEO, you will bring a combination of senior talent and experience to key client engagements while also playing a critical role in the development and growth of your team. You will be the senior SEO subject matter expert and first point of escalation for your team, responsible for leading both the implementation of your clients' SEO programs and the development of your team's skills and abilities. In this hands-on role, you will act as a trusted advisor for both your clients and colleagues, providing guidance and support to ensure the success of both. 

To excel in this role, you must possess exceptional leadership skills, strong problem-solving abilities, and excellent communication skills. Additionally, you must be passionate about learning, guiding, and growing your clients' businesses and your team's understanding of SEO. To be successful in this role and grow within the company, you will need to develop a strong operational mind, a sense of business intelligence, and the skills necessary to lead a department effectively.

• Develop a strategic vision, roadmap, and measurement plan for every client engagement to solve their challenges.

• Develop forecasts for SEO programs for current and prospective Acadia clients.

• Build and maintain key relationships with assigned accounts, both within the agency and the client, to identify opportunities for improvement and growth.

• Lead the coordination of client workstreams and internal initiatives, using project management tools for efficient management.

• Promote SEO successes to stakeholders and advocate the importance and impact of recommendations on the channel and client business.

• Orchestrate in-person and virtual client visits and trainings, anticipating questions and providing materials for authentic delivery.

• Oversee consistent application of standards and contribute to their development on new deliverables.

• Directly manage team members, setting expectations and reviewing their performance.

• Serve as the exemplar of servant leadership, ensuring the team has the necessary skills, training, and resources.

• Collaborate within the department and other practices to develop new products and innovate existing ones.

• Act as a roaming expert, expanding relationships with other departments and authoring thought leadership pieces.

• Foster proactive collaborations between SEO and other Business Units, helping keep Acadia “sticky” for clients.

• Develop and present internal and external training sessions, including educational sessions for clients and other disciplines at the agency.

• Participate signifcantly in sales pitches.

• Scope projects, create and develop statements of work and addendums for SEO services.

• Assist with the oversight and management of the SEO P&L with respect to activities including tracking and realizing revenue, managing expenses, and forecasting future performance.

• Curiosity: Always strive to understand your Acadia’s and clients' businesses, asking the right questions to help navigate structures and get important work done.

• Candor: Do what is right for your client and team, especially when it's hard. Speak with authenticity, honesty, and humility.

• Can-do: Model a positive attitude, growth mindset, strong will to learn, experiment, and try new things.

• Community: Be a collaborative team player and leader who values contributing to the growth and success of both their clients and stakeholders within Acadia.

• 3+ years of SEO experience, including exposure to content strategy, web development, and off-site platforms like YouTube.

• The ability to persuade others through logical and compelling arguments, backed by real data and illustrative examples to highlight impact and potential costs/threats.

• Possess a strong sense of self-governance and self-organization, but have the courage to ask for help and admit when help is needed.

• Excellent communication skills through writing, speaking, and visual presentations in PowerPoint and Google Slides.

• Advanced experience with various SEO tools such as, Screaming Frog and Semrush.

• Intermediate to advanced Microsoft Excel and Google Sheets skills, including proficiency in VLOOKUP and Pivot Tables.

• Experience using web analytics platforms like Google Analytics and data visualization platforms like Looker Studio.

What we offer - The Perks

• A work environment that enthusiastically encourages creativity, risk-taking, and growth.
• Paid Holidays
• Paid vacation and sick time
• We are closed Christmas Eve through New Year's Day
• Solid Health Benefits (medical, dental, and vision insurance)
• 401k Match 
• Equity for All Program
• Opportunity for growth that is second to none in the industry
• Flexible working hours
• Paid time off
• Floating holiday
• And more….

Here’s how we live our values at Acadia

• Can-do: We dedicate ourselves to helping our clients and co-workers reach their fullest potential. We demonstrate courage and urgency to find and take ownership.
• Curiosity: We show genuine interest. We are the first to ask why, the first to research, and the first to understand. We ask questions until we find the path to conquer obstacles and build solutions
• Candor: We are honest and transparent in all our actions. We strive to foster positive and mutually beneficial relationships where respect and humanity thrive.
• Community: We will make lives better for those people, clients, and other deserving causes that we care deeply about.

Acadia is committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity, or Veteran status. We believe that the more diverse we are, the more creative our work will be!