Social Media Specialist

We strongly encourage people of color, lesbian, gay, bisexual, transgender, queer and non-binary people, veterans, parents, and individuals with disabilities to apply. As an equal opportunity employer Walker Sands is committed to diversity, equity, and inclusion and welcomes everyone to our team.

In your application, please feel free to note which pronouns you use (she/her/hers, he/him/his, they/them/theirs, etc). And if you need reasonable accommodation at any point in the application or interview process, please let us know.

Walker Sands is an outcome-based B2B marketing agency with in-house capabilities spanning insights, strategy, branding, creative and media, including public relations, paid, search and social. The firm’s outcome-based approach delivers on objectives related to position, growth, reputation and engagement for 100+ B2B brands around the world. A 10-time Inc. 5000 honoree, Walker Sands is one of the fastest-growing B2B marketing agencies in the world, with offices in Chicago, Seattle and Boston.
To support our continued growth, we are seeking a Social Media Specialist to join our Strategic Communications team. This role is ideal for an early-career social media professional who is eager to build on already strong executional fundamentals, learn agency workflows, and support multiple client programs with consistency and precision.

As a Social Media Specialist, you will support day-to-day execution across multiple client programs, contributing to both brand and executive social channels under the guidance of a Manager or Director. You will play a critical role in publishing, community management, reporting and asset coordination - ensuring all work is accurate, on time and aligned with each client’s brand voice and objectives.

• Social Execution & Publishing
  • Draft and schedule short-form social copy for select client social pages, maintaining cadence consistency and brand alignment.
  • Schedule approved content in Sprout Social or native platform tools, applying correct tags and UTM codes.
  • Ensure all visuals adhere to client creative guidelines by using approved templates and validating brand colors, fonts and layouts.
  • Support asset coordination and final quality checks prior to publishing.
• Community Management & Social Listening
  • Conduct daily social listening using Sprout or native tools to identify relevant conversations, engagement opportunities, competitor activity, trending hashtags and engagement spikes.
  • Draft simple, timely community management responses (e.g., thanking followers, responding to comments) under Manager or Director review.
  • Proactively flag risks, opportunities, or emerging issues to account and strategy leads.
• Reporting & Performance Support
  • Assist in preparing KPI dashboards and performance reports.
  • Identify and highlight top-performing posts and early engagement trends for inclusion in client reporting.
  • Demonstrate an understanding of client goals and how social execution supports broader business outcomes.
• Collaboration & Process Management
  • Collaborate closely with PR, creative, strategy, and account teammates to complete assigned work.
  • Communicate proactively to maintain visibility into deliverables, timelines, and dependencies.
  • Accurately complete time entries to support project tracking, utilization and forecasting.
• Tools & Workflow Optimization
  • Use AI tools (e.g., ChatGPT) to brainstorm post ideas, refine captions, and improve workflow efficiency while maintaining brand voice and tone.
  • Build proficiency in Sprout Social and agency-standard publishing, reporting, and QA processes.

• You have 1–2 years of full-time experience in social media content creation, publishing or community management (internship, agency or in-house). B2B or tech industry experience is a plus.
• You are highly detail-oriented and take accountability for producing accurate, polished work.
• You are comfortable working across multiple teams and managers at the same time, adapting to different workstyles, workflows, communication norms and client preferences while staying organized and accountable.
• You can adapt quickly to different brand voices, tones and industries.
• You understand how execution quality impacts client satisfaction and retention.
• You apply feedback consistently to improve quality and efficiency over time.
• You are organized, reliable and comfortable managing multiple assignments in a fast-paced environment.
• You are eager to learn agency processes, tools and best practices and grow in independence and professional judgment.
  

Compensation & Benefits:

• We strive for salary range transparency in our hiring process. This is a major step towards not only complying with regulations where required, but also to make sure pay equity and DEI are top of mind during the hiring process. Base salary is only a part of the total rewards package - this role will also be eligible for a bonus based on company performance, as well as benefits. Below is the starting salary for this role:
  Starting Salary: $48,000  - $51,300 a year
• Placement on the salary scale will be determined by various factors, such as, but not limited to, relevant qualifications, certifications, experience, skills, seniority, geographic location, performance, education, business or organizational requirements and internal equity.
• Starting salaries are not inclusive of a full range of compensation for this role and are instead meant to reflect the expected beginning salary for a new hire. Merit-based increases can be earned after time in role.

Total Rewards Package:

• 🩺 Health Coverage: Comprehensive medical, dental, and vision plans, plus mental health resources, pet insurance, fertility benefits, and more.
• 💰 Retirement Savings: Employer-matched 401(k) and access to financial planning services.
• 🌴 Flexible PTO: Take time as needed for vacations, mental health, or personal days. Includes 8 paid holidays, half-day summer Fridays, and a week off between Christmas and New Year.
• 🏡 Hybrid Work: Mix of in-office and remote work, with tools to stay connected across teams.
• 🎉 Milestone Sabbatical: Celebrate five years with a two-week sabbatical and a $2,000 gift.
• 👶 Family Support: Generous paid leave for new parents and caregivers, plus policies for pregnancy loss, adoption challenges, and more.
• 📚 Growth Opportunities: Clear career paths, mentorship programs, and learning events to help you grow professionally.
• 🌟 Culture: Our agency values our supportive, collaborative culture where we work hard to achieve the best outcomes for clients. Read more on our website here!

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