The company added 160 new fund managers to its platform and grew its headcount by 78 percent in 2020. It is looking to continue that momentum in the new year.
For many marketers, it can be difficult to tell the difference between which strategies are new and exciting right now, and which are actually going to work for their brand or company. Although strategies are ever-changing, there is one component that will always remain stable: effective targeting or account-based marketing (ABM).