Communication Specialist 1/Digital Content Creator

Working Title:

Institution:

Bargaining Unit / Union:

City:

FLSA:

Full Time / Part Time:

Employment Condition:

Salary Range:

The Digital Content Creator role is designed to strengthen the visibility, engagement, and recruitment efforts of Northland Community & Technical College through authentic digital storytelling, social-first content creation, and vertical video production. While this position primarily supports Northland Pioneers Athletics, opportunities may also exist to create content that highlights academic programs, student life, campus events, and other college initiatives.
Working closely with coaches, student-athletes, the Athletics Department, and the Marketing & Communications team, this individual captures and produces engaging content that showcases the student-athlete experience, promotes athletic programs, and builds meaningful connections with prospective students, current students, alumni, fans, and the community. Responsibilities include short-form video creation, game-day and event coverage, student-athlete features, behind-the-scenes storytelling, and recruitment-focused content designed for social and digital platforms.
The Digital Content Creator serves as a content development resource for Athletics and Marketing & Communications, providing timely, brand-aligned vertical video assets that support institutional marketing, recruitment, and engagement efforts. This position also assists coaches and other content contributors by sharing best practices, promoting brand consistency, and identifying opportunities to strengthen Northland's digital presence. This position has hours that vary. Day time, evening, weekends, etc. This is a part time position.

• Athletics Social Media & Digital Content Creation
• Social Content Capture & Video Editing
• Athletics Marketing Support & Engagement Activities

Work Shift (Hours / Days of work)

Days, Evenings, Weekends- depending on the schedule of events

Minimum Qualifications

• Two years of para-professional experience, OR combination of post-secondary training, education, and/or experience, that demonstrates knowledge, skills, and abilities in marketing, communications, advertising, business, management or related field.
• Experience creating content for Instagram, TikTok, Facebook, or other social media platforms.
• Demonstrated ability to create engaging short-form video content.
• Experience with CapCut, Canva, Adobe Express, or similar content creation tools.
• Strong understanding of current social media trends and audience engagement strategies.
• Excellent communication and interpersonal skills.
• Ability to work independently and manage deadlines.
• Strong organizational skills and attention to detail.
• Ability to represent Northland Athletics in a positive and professional manner.
• Able to use varying styles, approaches, skills, and techniques that reflect an understanding and acceptance of the role of culture in a diverse multicultural workplace. 

Preferred Qualifications

• Experience managing a social media account for a team, organization, business, student club, or personal brand.
• Experience creating content that generated strong engagement or audience growth.
• Familiarity with collegiate athletics and student-athlete culture.
• Basic graphic creation skills using Canva or similar tools.

Other Requirements

** Must submit Resume & Cover Letter**

Applicants that do not submit the required application materials (Resume & Cover Letter) will not be considered.

(upload documents in the Resume/Cover Letter section of the application)

In accordance with the Minnesota State’s Vehicle Fleet Safety Program, employees driving on college/university business who use a rental or state vehicle shall be required to conform to MinnState’s vehicle use criteria and consent to a Motor Vehicle Records check.

NOTICE: The college regrets that it is unable to offer H-1B sponsorship. The successful candidate under U.S. Citizenship and Immigration Services regulations must be able to accept work in the U.S. by the day employment begins.

About

Northland is a comprehensive two-year community & technical college with campuses in East Grand Forks and Thief River Falls, MN. We are united as one college to increase educational access, support student success, strengthen partnerships, and advance equity in the communities we serve.

• Working together to improve the state we love.
• What do Minnesota's State employees have in common?
• A sense of purpose in their work
• Connection with their coworkers and communities
• Opportunities for personal and professional growth

As an employee, you'll have access to one of the most affordable health insurance plans in Minnesota, along with other benefits to help you and your family be well.

Benefits Information:

At Minnesota State, we take your well-being and work-life balance seriously. We offer a comprehensive benefits package that features low-cost medical and dental insurance with affordable deductibles, employer-paid life insurance, short- and long-term disability, and pre-tax healthcare and dependent care accounts with a roll-over option. To further support your holistic health, employees also have access to a confidential Employee Assistance Program (EAP) for mental health, legal, and financial counseling. Detailed plan details, rates, and coverage choices can be reviewed directly via the State Employee Group Insurance Program (SEGIP) website.

To support your life outside of work, our package includes 12 paid holidays, generous vacation and sick time, and six weeks of Paid Parental Leave. We also help you secure your financial future with a robust Pension Plan, 457(b) and 403(b) retirement accounts, and various investment options. Furthermore, we invest in your growth by providing dedicated professional development and tuition waivers for both you and your dependents. Please note that specific benefit eligibility and coverage levels may vary depending on the type of position, employee classification, and collective bargaining agreements.

Desired Start Date:

Position End Date:

Open Date:

Close Date:

Posting Contact Name:

Posting Contact Email: