Develop and execute digital growth strategies across SEO, AI search optimization, website conversion, audience engagement, analytics, community growth, content, campaigns, and paid marketing. Analyze traffic and campaign performance, identify growth opportunities, test initiatives, optimize user journeys, and provide reporting and recommendations to senior stakeholders. Work independently with limited supervision.
We are seeking an experienced Freelance Growth Marketing Strategist to support a high-profile business executive and entrepreneur in expanding their digital presence, improving audience engagement, and driving measurable growth.
This role is ideal for a versatile growth marketer who can combine strategy and execution across areas including SEO, AI search optimisation (AEO), website conversion, audience growth, community engagement, analytics, and performance marketing. The successful candidate will work independently to identify growth opportunities, test initiatives, analyse results, and recommend strategies that improve visibility, engagement, and conversion.
Requirements
Responsibilities
- Develop and execute growth strategies across digital channels.
- Identify opportunities to improve online visibility, audience growth, and conversion performance.
- Optimise website content and user journeys to improve discoverability and engagement.
- Develop SEO and AI search optimisation (AEO) strategies to strengthen digital presence.
- Analyse website traffic, audience behaviour, and campaign performance to identify opportunities.
- Support community growth and engagement across relevant online platforms.
- Develop and test growth initiatives, including content, campaigns, and audience-building strategies.
- Support paid marketing initiatives where relevant and recommend optimisation opportunities.
- Provide insights, reporting, and recommendations directly to senior stakeholders.
Requirements
- Previous experience in growth marketing, digital marketing, SEO, conversion optimisation, or audience growth.
- Proven experience developing and executing growth strategies across multiple channels.
- Strong understanding of SEO, analytics, website optimisation, and digital funnels.
- Experience using data to identify opportunities and measure performance.
- Ability to work independently and manage priorities with limited supervision.
- Strong communication skills with the ability to present recommendations clearly to senior stakeholders.
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What you need to know about the Chicago Tech Scene
With vibrant neighborhoods, great food and more affordable housing than either coast, Chicago might be the most liveable major tech hub. It is the birthplace of modern commodities and futures trading, a national hub for logistics and commerce, and home to the American Medical Association and the American Bar Association. This diverse blend of industry influences has helped Chicago emerge as a major player in verticals like fintech, biotechnology, legal tech, e-commerce and logistics technology. It’s also a major hiring center for tech companies on both coasts.
Key Facts About Chicago Tech
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