Director of Partnerships

About The Role:

As the Director of Partnerships at Beast Goods, you will play a critical role in growing and managing our portfolio of strategic consumer goods partnerships. You will be responsible for driving commercial performance across key partnerships, identifying new growth opportunities, and building long-term relationships that expand the Feastables and MrBeast Lab Toys brands, and help create new brands.

This role blends strategic thinking with hands-on execution. You will lead partnerships across licensing, co-branded products, retail collaborations, manufacturing relationships, and other strategic initiatives while partnering cross-functionally to bring new opportunities to market. You'll help shape how Beast Goods builds an ecosystem of world-class partners that accelerates revenue growth, strengthens our brands, and supports our long-term business strategy.

What You'll Be Doing:

• Own the performance and growth of Beast Goods' partnership portfolio across multiple categories and business lines
• Build and manage executive-level relationships with strategic partners, serving as the primary business owner for key accounts
• Identify, evaluate, and prioritize new partnership opportunities that drive revenue, expand the portolio, and unlock new consumer experiences
• Develop annual business plans, joint growth strategies, and long-term roadmaps with strategic partners
• Lead quarterly business reviews, performance reporting, and executive governance across the partnership portfolio
• Identify opportunities to expand existing partnerships through new products, retail channels, categories, markets, and commercial initiatives
• Partner with Product Development, Brand Marketing, Operations, Supply Chain, Finance, and Legal to successfully launch and scale partnership initiatives
• Monitor partnership performance against revenue, profitability, and strategic objectives while proactively addressing risks and opportunities
• Lead negotiation support, issue resolution, and executive escalations to ensure healthy, productive partner relationships
• Build scalable partnership operating rhythms, governance models, reporting, and processes to support continued portfolio growth
• Stay informed on industry trends, competitive activity, licensing opportunities, and emerging consumer brands to identify future partnership opportunities
• Develop and mentor a high-performing partnerships team while creating scalable ways of working across the organization

Recipe for Success:

• 10+ years of experience in partnerships, business development, licensing, consumer goods, brand management, or related commercial/ marketing leadership roles
• Proven track record of growing strategic partnerships that deliver meaningful revenue and business impact
• Experience managing complex external business relationships across multiple stakeholders and executive teams
• Demonstrated success building annual business plans and driving commercial performance 
• Strong strategic mindset with the ability to translate growth opportunities into executable initiatives
• Excellent negotiation, relationship management, and executive communication skills
• Experience leading highly cross-functional initiatives across Product, Brand Marketing, Operations, Finance, and other business functions
• Ability to operate effectively in fast-paced, high-growth environments with a bias toward action and execution
• Strong commercial instincts supported by analytical rigor and data-driven decision making
• Experience within consumer packaged goods, licensing, retail partnerships, or high-growth consumer brands is highly preferred
• Interest in creator-led brands, modern consumer ecosystems, and building category-defining partnerships