Leads a high-volume dealership’s new vehicle sales department, overseeing desk operations, deal structuring, trade evaluations, inventory strategy, sales-team coaching, CRM practices, digital lead management, manufacturer compliance, and customer satisfaction. The role drives sales volume, profitability, inventory turn, market share, and adherence to Subaru programs and delivery standards.
McGrath Evanston Subaru is looking for a driven, high-performing New Car Sales Manager to join our leadership team in the Chicagoland area. As a high-volume dealership, we pride ourselves on exceptional customer experience, aggressive market share, and a fast-paced retail environment. We are seeking an experienced automotive professional who knows how to desk deals, manage inventory turn, lead a sales floor, and drive volume while maintaining top-tier gross averages and customer satisfaction scores.
Key Responsibilities
- Oversee all daily operations of the new vehicle sales department, including desk operations, deal structuring, and secondary trade-in evaluations.
- Manage new car inventory levels, ordering pipelines, turn rates, and allocation strategies to maximize market presence and profitability.
- Train, mentor, and motivate a dedicated sales team, conducting daily sales meetings and coaching on product knowledge, objection handling, and CRM (ILM) best practices.
- Partner with the marketing and internet sales teams to optimize digital lead management, advertising campaigns, and showroom traffic flow.
- Maintain complete compliance with manufacturer (Subaru of America) incentive programs, certified pre-owned guidelines, delivery processes, and warranty protocols.
- Ensure a world-class customer buying experience that aligns with the Subaru Love Promise and drives high customer advocacy metrics.
Qualifications
- Proven track record of success as a New Car Manager, Sales Manager, or General Sales Manager within a high-volume franchise dealership (Subaru or import experience strongly preferred).
- Exceptional desk skills, deep familiarity with modern DMS platforms, inventory dashboards, and CRM lead tracking systems.
- Strong leadership abilities with a hands-on approach to coaching and floor management.
- Thorough understanding of automotive financing, leasing, subprime structures, and manufacturer incentive programs.
- High energy, integrity, and a results-driven mindset suited for a high-volume retail environment.
What We Offer
- Competitive performance-based compensation plan with lucrative bonus structures.
- Comprehensive benefits package including medical, dental, vision, and 401(k).
- Paid time off and professional growth opportunities within a premier dealer group.
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