Develops and executes SEO strategies to increase website visibility and search-driven traffic. Builds schema markup and content briefs optimized for traditional and AI-driven search. Analyzes website and partner data, monitors rankings, organic traffic, click-through rates, and AI citations, and provides recommendations. Conducts keyword, competitor, and technical SEO audits while collaborating with web strategy, development, and content teams.
This role requires the ability to work lawfully in the U.S. without employment-based immigration sponsorship, now or in the future.
Spectrum Reach® provides custom advertising solutions for local, regional and national clients. Spectrum Reach creates scalable advertising and marketing services driven by aggregated and de-identified data insights and award-winning creative services. Spectrum Reach helps businesses of all sizes reach anyone, anywhere, on any screen. Additional information about Spectrum Reach can be found at https://www.spectrumreach.com.
SUMMARY
The Website Search Optimization Analyst works closely with the web strategy and development teams, to help create the strategies, plans, and tactics that increase Spectrum Reach's web visibility and grow search-driven traffic. Position develops and builds schemas and briefs for digital content designed to drive both agentic (AI-driven) and standard web search traffic to Spectrum Reach. This role analyzes data from partners and Spectrum websites to uncover opportunities, performance trends, and gaps in search visibility.
DUTIES & RESPONSIBILITIES
QUALIFICATIONS
EDUCATION
Bachelor's degree or equivalent work experience
#LI-MS5
BDA352 2026-88500 BDA352 2026
Here, our employees don't just have jobs, they're building careers. That's why we offer a comprehensive package that rewards employees for their contributions to our success, supporting all aspects of their well-being at every stage of life.
A qualified applicant's criminal history, if any, will be considered in a manner consistent with applicable laws, including local ordinances.
Get To Know Us: Spectrum is a suite of advanced communications services offered by Charter Communications, Inc. (NASDAQ: CHTR), the leading internet and video provider in the nation and the fastest growing mobile company in our footprint, with services available to more than 70 million homes and businesses across 45 states. Supported by our 100% U.S.-based employees,* we are America's Internet Company®.
*At close of the Cox acquisition, Spectrum announced that over the next 18 months, it will fully return legacy Cox's customer service function to the U.S.
Grow Your Career Here We're committed to growing a workforce that reflects the customers and communities we serve - providing opportunities for employment and advancement to all team members. Spectrum is an Equal Opportunity Employer, including job seekers with disabilities and veterans.
Spectrum Reach® provides custom advertising solutions for local, regional and national clients. Spectrum Reach creates scalable advertising and marketing services driven by aggregated and de-identified data insights and award-winning creative services. Spectrum Reach helps businesses of all sizes reach anyone, anywhere, on any screen. Additional information about Spectrum Reach can be found at https://www.spectrumreach.com.
SUMMARY
The Website Search Optimization Analyst works closely with the web strategy and development teams, to help create the strategies, plans, and tactics that increase Spectrum Reach's web visibility and grow search-driven traffic. Position develops and builds schemas and briefs for digital content designed to drive both agentic (AI-driven) and standard web search traffic to Spectrum Reach. This role analyzes data from partners and Spectrum websites to uncover opportunities, performance trends, and gaps in search visibility.
DUTIES & RESPONSIBILITIES
- Partner with the web strategy and development teams to build strategies, plans, and tactics that increase Spectrum Reach's web visibility and search-driven traffic.
- Develop and implement structured data and schema markup so Spectrum Reach content is discoverable by both traditional search engines and AI-driven (agentic) search tools.
- Create detailed content briefs that guide the production of digital content optimized for standard and agentic search.
- Analyze data from Spectrum websites and external partners to identify search opportunities, performance trends, and visibility gaps.
- Monitor and report on key search metrics (rankings, organic traffic, click-through rates, AI search citations), translating findings into clear recommendations for stakeholders.
- Conduct keyword, competitor, and technical SEO audits to prioritize optimization work and improve site performance.
- Stay current on search engine algorithm changes and emerging AI search trends, and adapt strategies accordingly.
QUALIFICATIONS
- 2-4 years of experience in SEO, search analytics, or digital marketing.
- Working knowledge of schema markup, structured data, and technical SEO fundamentals (HTML, site architecture, crawlability).
- Familiarity with AI-driven search and how large language models surface and cite web content.
- Proficiency with SEO and analytics tools such as Google Analytics, Search Console, Semrush, or similar platforms.
- Strong analytical skills, with the ability to interpret data and turn it into actionable insights.
- Excellent written and verbal communication skills, and the ability to collaborate across strategy, development, and content teams.
EDUCATION
Bachelor's degree or equivalent work experience
#LI-MS5
BDA352 2026-88500 BDA352 2026
Here, our employees don't just have jobs, they're building careers. That's why we offer a comprehensive package that rewards employees for their contributions to our success, supporting all aspects of their well-being at every stage of life.
A qualified applicant's criminal history, if any, will be considered in a manner consistent with applicable laws, including local ordinances.
Get To Know Us: Spectrum is a suite of advanced communications services offered by Charter Communications, Inc. (NASDAQ: CHTR), the leading internet and video provider in the nation and the fastest growing mobile company in our footprint, with services available to more than 70 million homes and businesses across 45 states. Supported by our 100% U.S.-based employees,* we are America's Internet Company®.
*At close of the Cox acquisition, Spectrum announced that over the next 18 months, it will fully return legacy Cox's customer service function to the U.S.
Grow Your Career Here We're committed to growing a workforce that reflects the customers and communities we serve - providing opportunities for employment and advancement to all team members. Spectrum is an Equal Opportunity Employer, including job seekers with disabilities and veterans.
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What you need to know about the Chicago Tech Scene
With vibrant neighborhoods, great food and more affordable housing than either coast, Chicago might be the most liveable major tech hub. It is the birthplace of modern commodities and futures trading, a national hub for logistics and commerce, and home to the American Medical Association and the American Bar Association. This diverse blend of industry influences has helped Chicago emerge as a major player in verticals like fintech, biotechnology, legal tech, e-commerce and logistics technology. It’s also a major hiring center for tech companies on both coasts.
Key Facts About Chicago Tech
- Number of Tech Workers: 245,800; 5.2% of overall workforce (2024 CompTIA survey)
- Major Tech Employers: McDonald’s, John Deere, Boeing, Morningstar
- Key Industries: Artificial intelligence, biotechnology, fintech, software, logistics technology
- Funding Landscape: $2.5 billion in venture capital funding in 2024 (Pitchbook)
- Notable Investors: Pritzker Group Venture Capital, Arch Venture Partners, MATH Venture Partners, Jump Capital, Hyde Park Venture Partners
- Research Centers and Universities: Northwestern University, University of Chicago, University of Illinois Urbana-Champaign, Illinois Institute of Technology, Argonne National Laboratory, Fermi National Accelerator Laboratory
