Top Remote Product Marketing Manager Jobs in Chicago, IL

Owns go-to-market strategy and execution for enterprise business applications and database solutions. Develops positioning, messaging, value propositions, solution narratives, customer-facing assets, sales tools, and partner enablement. Translates complex technology into outcome-led buyer stories, gathers customer and competitive evidence, supports campaigns and launches, and collaborates across product, sales, technical, partner, and marketing teams in a global B2B technology environment.

Supports product strategy, market launch readiness, and go-to-market execution for CTE K12 products. Analyzes customer needs, market dynamics, competitive landscapes, and field feedback to develop positioning, messaging, personas, and sales enablement assets. Partners with Product, Sales, Marketing, Content, and Learning teams on roadmap inputs, packaging, pricing, launches, collateral, demos, and consistent customer-facing communications.

Lead go-to-market strategy for Third Party Risk Management (TPRM) and Operational Risk Management (ORM) products. Own positioning, messaging, pricing, analyst relations, competitive intelligence, and market opportunity analysis. Partner cross-functionally with product, sales, marketing, and executive teams to drive launches and articulate long-term strategic direction.

Own product positioning, messaging, and go-to-market strategy for LastPass products. Lead product launches, develop sales enablement materials, conduct customer and market research, create content with Brand and Creative, and use performance data to improve marketing strategy and demonstrate pipeline impact. Partner cross-functionally with Product, Sales, Brand, Creative, and Business Operations in a remote-first B2B SaaS environment.

Lead product positioning, pricing, and go-to-market for an AI-forward SaaS compliance platform. Embed with Product to decode roadmaps, own end-to-end launches, create customer-facing assets, host webinars, and align Sales/CS/Support to drive adoption and expansion.

Lead product marketing for Veeam Data Platform by developing outreach, web, content, launch, and campaign strategies. Translate complex data protection, cloud, virtualization, security, and resilience technologies into compelling customer-focused messaging. Create demos, videos, webinars, and sales enablement assets while partnering with product management, strategy, campaigns, and analytics teams. Refine positioning, personas, ICPs, use cases, and performance metrics to drive customer acquisition, expansion, and market growth.

Leads discovery, definition, execution, and optimization of marketing technology products supporting growth, marketing, and sales teams. Partners with business owners, analysts, developers, and users to define requirements, write user stories, establish measurable success criteria, build roadmaps, and deliver scalable solutions. Uses data, research, and technical understanding to improve workflows, integrate platforms, and drive pipeline and revenue outcomes.

Leads product marketing for AI-native mobile security, privacy compliance, and risk intelligence solutions. Develops go-to-market strategies, product launches, positioning, competitive intelligence, sales enablement, lifecycle expansion programs, analyst relations, technical content, and thought leadership. Partners with Product Management, Sales, Customer Success, Threat Research, and Revenue teams to drive adoption, pipeline, differentiation, renewals, and retention among enterprise security buyers.

Lead product positioning, messaging, sales enablement, content creation, go-to-market launches, competitive intelligence, and campaign support for cybersecurity products. Collaborate with product, sales, engineering, customer success, enablement, and security operations teams to translate technical capabilities into compelling materials for technical and business audiences. Research MDR and adjacent cybersecurity markets, engage analysts and external stakeholders, and develop launch plans, webinars, battlecards, presentations, and customer-facing content.

Own product positioning, sales enablement, collateral, launch readiness, state campaigns, and customer marketing. Partner with Sales, Partnerships, Product, Engineering, Academics, and Customer Success to translate product and market insights into messaging, campaigns, and sales guidance. Manage content libraries, customer proof points, newsletters, nurture campaigns, and performance analysis in a fully remote environment.

Own product positioning and messaging for Leap’s B2B healthcare offerings, with a priority on payer go-to-market. Lead market research, competitive intelligence, voice-of-customer and win-loss programs; develop buyer personas, value propositions, case studies, proof points, sales enablement materials, training, competitive collateral, and RFP responses. Partner cross-functionally with Sales, Product, Clinical, Growth Strategy, and Marketing while supporting account-level deals and clinical/legal review.

Own product marketing for CDP, MarTech, data, and AI offerings by defining positioning, leading go-to-market launches and integrated campaigns, improving website messaging, producing case studies and sales enablement, conducting market research, and evangelizing products through events, customer engagements, and webinars.

Own Hightouch’s core marketing product portfolio, including audiences, analytics, experiments, trait building, and orchestration. Set product vision and prioritization, lead 0-to-1 innovation and established product growth, and drive adoption, revenue, and go-to-market outcomes. Partner across Engineering, Design, executives, and customers while translating technical challenges into accessible solutions and rapidly delivering measurable business impact.

Own the CRM governance product domain, strategy, roadmap, operating model, platform evolution, backlog, KPIs, and delivery outcomes. Lead governance for campaign execution, messaging standards, lifecycle processes, and channel usage across the enterprise. Partner with technology, privacy, legal, security, analytics, and marketing teams while leading and developing Product Managers or Product Strategists. Drive scalable, compliant marketing technology capabilities using Salesforce Marketing Cloud Next and related consumer data platforms.

Own go-to-market strategy for Yourgi Connect, a booking and business-management platform for independent pet care providers. Responsibilities include defining the ideal customer profile, creating positioning and messaging, launching an early-adoption offer, translating product capabilities into customer value, developing marketing and sales assets, informing the product roadmap, and tracking sign-ups, activation, bookings, and pipeline. The role requires close collaboration with Product, Engineering, Revenue, GTM, and SDR teams.

Senior Product Marketing Manager responsible for product positioning, messaging, go-to-market strategy, product launches, sales enablement, competitive intelligence, customer education, and content development. The role partners with Product, Sales, Marketing, and Customer teams to improve competitive win rates, sales effectiveness, product adoption, and market performance.

The Principal Product Marketing Manager drives customer engagement and retention strategies, creates sales enablement materials, and collaborates with teams to enhance customer value and minimize churn.

Lead go-to-market strategy and execution for Outreach platform releases and launches involving governance, security, interoperability, and integrations. Develop positioning, messaging, competitive analysis, enablement, customer content, and partner opportunities. Collaborate with Product, Sales, Marketing, Enablement, Pricing, and Post-Sales teams to drive adoption, retention, growth, and customer value. Apply AI to research, messaging, and launch content while communicating platform capabilities clearly to customers and internal teams.

Leads product marketing strategy and delivery for enterprise technology portfolios spanning security, networking, AI, and intelligent operations. Develops messaging, value propositions, solution briefs, sales enablement materials, executive presentations, and other marketing assets. Coordinates design partners, program managers, agencies, and cross-functional stakeholders to deliver high-quality work on schedule. Partners with product management, sales, solution architects, subject matter experts, creative teams, and executives to increase delivery capacity and operational efficiency.

Own demand generation, account-based marketing, integrated campaigns, funnel optimization, marketing analytics, attribution, and marketing operations. The role partners with Sales, Product, and Customer Success to generate qualified enterprise pipeline and revenue, manage Salesforce and Pardot integrations, improve lead flow and conversion, and align campaigns with healthcare technology customer needs.

Own go-to-market strategy, positioning, messaging, campaigns, launches, competitive intelligence, sales enablement, pipeline, and bookings for Virtuous’s AI-powered fundraising products. Partner with Demand, Sales, Product, and Engineering to create market narratives, generate pipeline, support deals, and improve win rates. This customer-facing role requires strong commercial judgment, executive communication, AI fluency, and end-to-end B2B SaaS product marketing experience.

Lead Picus’s cybersecurity product marketing strategy and positioning. Develop differentiated messaging, value propositions, category narratives, thought leadership, executive presentations, sales enablement, and competitive guidance. Partner with the CTO, product, research, sales, and marketing teams to translate complex security research and innovations into compelling customer-facing stories. Monitor market and analyst trends, validate messaging with stakeholders, and refresh corporate and portfolio narratives quarterly.

Lead product marketing for merchant-facing products: shape product strategy with customer and competitive insights, own end-to-end GTM and launches, drive product adoption and growth, create client-facing messaging, analyze data to inform segmentation and performance, and align cross-functional teams to execute high-impact initiatives.

Own product marketing for Cyara’s agentic AI assurance portfolio, including positioning, messaging, launches, buyer research, competitive intelligence, sales enablement, technical content, and analyst relations. Partner cross-functionally with Product, Sales, Demand Generation, and Customer Success to drive enterprise pipeline and bookings. The role begins as an individual contributor and may grow into team leadership.

Own product marketing for Cyara’s agentic AI assurance platform, including positioning, messaging, launches, competitive intelligence, sales enablement, technical content, and analyst or press briefings. Partner cross-functionally with Product, Sales, Demand Generation, and Customer Success to drive enterprise pipeline. The role requires 5+ years of B2B SaaS or AI product marketing experience, successful product launches, strong writing and presentation skills, and experience selling to technical enterprise buyers.