Strong Revenue Growth:
Annual disclosures indicate North America net revenue increased year over year, with Illinois recording record online draw-game sales under management. Digital content performance at IWG was described as strong, supporting topline momentum.
Market Expansion:
The business added a new U.S. digital touchpoint by launching e‑Instant games with the DC Lottery and expanded its footprint through a majority stake in PrizePicks. These moves extend reach beyond a single state and into adjacent categories.
Diversified Revenue Streams:
Operations span state‑lottery management, iLottery content via IWG, and daily fantasy sports through PrizePicks. This mix reduces reliance on a single product line and adds digital‑led growth vectors.