Braze Company Culture & Values

We’ve made sure that we’re bringing people into the organization who are going to embody our company values, such as being human, embracing curiosity, and being open to new ideas and new perspectives. But we also want people to take their seat at the table, think about how they can add their voice to the conversation, bring their ideas and perspectives to the forefront, and make things better.

Beyond my core duties, I find joy in supporting my colleagues. This reflects our values such as "Be A Human" (operating with integrity and kindness) and "Don't Ignore Smoke" (operating with vigilance.)

What makes you feel supported and valued at Braze on a day-to-day basis?

I’ve found that the best support at Braze comes from our culture of intellectual humility and open collaboration. A great example of this is how our BrazeAI Decisioning Studio™ team conducts weekly problem-solving sessions. These meetings bring together people from across different projects to tackle the specific challenges we face in our daily work. Regardless of seniority, everyone is encouraged to jump in, and the discussion is completely open to new ideas, creative solutions or deep-dive analyses. Knowing that I can bring a complex problem to a room full of great people and receive honest, collaborative feedback makes me feel incredibly backed by my team. It’s an environment where no one has to struggle in a silo.

Finally, I have the independence to propose projects that improve our products, and when an idea aligns with our goals, I can get the resources and expert support to execute it. This balance of individual ownership and collective intelligence is exactly what empowers me to do my best work and feel that my perspective is truly valued.

How does your team prevent burnout while still delivering meaningful work?

At Braze, preventing burnout is all about strategic alignment and genuine collaboration. Our team operates with a high degree of transparency during our weekly sprint planning, where we treat capacity as a shared resource. We don’t just assign tasks; we proactively prioritize high-impact work to ensure no one is overloaded.

When a teammate faces a surge of urgent demands, we have a culture where we can openly rebalance the workload in real time. This flexibility ensures that intense deadlines never fall on a single pair of shoulders. Beyond the logistics, our weekly one-on-ones with managers serve as a pulse check for more than just status updates. They are a safe space for honest dialogue about our mental bandwidth and our professional purpose. By consistently connecting our daily output to the tangible impact we bring to our customers, we maintain a sense of fulfillment that offsets the intensity of the work. This balance of tactical management and mission-driven focus is what keeps our delivery both meaningful and sustainable.

What’s one way Braze shows appreciation that genuinely resonates with employees?

One thing that really resonates with me at Braze is our Torchie Value Awards. Every quarter, during our all-hands meeting, we take the time to celebrate people who are living out our culture in ways that go far beyond their job descriptions. What makes this special is that it’s not just a top down recognition. These awards are driven by us, the employees. Anyone can nominate a teammate, which creates this amazing culture of actually noticing the work our peers are doing every day. It’s incredibly motivating to see someone get a shout out for values like “Be a Human” or “Don’t Ignore Smoke.” For example, when a colleague is recognized for having the courage to speak up about a potential issue before it turns into a fire, it shows that our vigilance is truly valued. It reminds us all that while hitting targets is important, how we treat each other and how we show up for the community matters just as much. 

Seeing these stories shared company wide makes the values feel real. It builds a sense of belonging and shows that your unique perspective is seen and appreciated by the people you work with.