Director, Marketing & IP Compliance

The Aspen Group (TAG) is one of the largest and most trusted retail healthcare business support organizations in the U.S. and has supported over 20,000 healthcare professionals and team members with close to 1,500 health and wellness offices across 48 states in four distinct categories: dental care, urgent care, medical aesthetics, and animal health. Working in partnership with independent practice owners and clinicians, the team is united by a single purpose: to prove that healthcare can be better and smarter for everyone. TAG provides a comprehensive suite of centralized business support services that power the impact of five consumer-facing businesses: Aspen Dental, ClearChoice Dental Implant Centers, WellNow Urgent Care, Chapter Aesthetic Studio, and Lovet Pet Health Care. Each brand has access to a deep community of experts, tools and resources to grow their practices, and an unwavering commitment to delivering high-quality consumer healthcare experiences at scale.

As a reflection of our current needs and planned growth we are very pleased to offer a new opportunity to join our dedicated team as a Director, Marketing & Intellectual Property Compliance.

Summary

The Aspen Group's Legal Department is seeking a Director of Marketing and Intellectual Property Compliance to join our team. This is a high-impact, cross-functional role for a detail-oriented compliance professional who thrives on building structure, partnering across teams, and maturing functions from the ground up. Reporting into the Legal Department, this individual will serve as the first line of review for marketing compliance and will own the organization’s intellectual property compliance program. This is a rare opportunity to build something — to take a compliance function that is ready to be elevated and put your fingerprints on the processes, systems, and partnerships that will define it going forward. If you are energized by greenfield work, thrive in a collaborative legal team, and want visibility and ownership from day one, this role was designed for you.

Essential Functions, Job Duties & Responsibilities:

Marketing Compliance

• Review marketing and advertising materials for accuracy, regulatory compliance, and adherence to applicable legal and industry standards, escalating to legal counsel as appropriate.

• Partner closely with the Marketing and Commercial teams to provide ongoing education, practical guidance, and best practices on marketing compliance requirements.

• Develop and deliver regular training and communications to keep cross-functional partners informed of evolving compliance expectations.

Function Building & Operations

• Lead the maturation of the marketing compliance function by designing and implementing scalable processes, workflows, and controls that bring consistency and order to how materials are reviewed and approved.

• Own the development and ongoing refinement of a ticketing and intake system to manage, track, and prioritize compliance review requests.

• Establish meaningful metrics and KPIs to measure function performance and support reporting to Legal leadership.

Intellectual Property Compliance

• Manage the organization’s trademark portfolio, including all marks used across The Aspen Group’s brands and affiliated entities.

• Ensure appropriate and timely registration and prosecution of marks in coordination with outside counsel as needed.

• Manage trademark enforcement: monitor for infringement (including watch-service and alerts), triage and classify alerts, run the cease-and-desist and opposition/cancellation. workflow in coordination with counsel, and escalate enforcement go/no-go decisions to Legal

• Support broader IP compliance efforts across the department, leveraging the natural synergies between marketing and intellectual property.

Requirements/Qualifications:

• A Bachelor's degree (or equivalent professional experience.)

• An ABA-approved paralegal program completion or a paralegal certificate is a plus.

• J.D. or Master’s degrees are not required, but advanced-degree candidates are encouraged to apply.

• 7+ years of experience in marketing compliance, regulatory affairs, intellectual property, or a related field, ideally in a multi-brand, multi-location, or healthcare/consumer services environment.

• Strong working knowledge of advertising standards, marketing regulations, and trademark law; a J.D. is not required but candidates with legal training or paralegal backgrounds are welcome.

• Familiarity with healthcare advertising regulations and guidelines — including FTC rules, state dental board advertising requirements, state unfair and deceptive practices laws, patient financing advertising requirements, and CMS/state-specific restrictions — is strongly preferred; candidates who understand the compliance stakes in a regulated healthcare environment will ramp quickly and add immediate value.

• Demonstrated ability to build and scale compliance programs, including process design, system implementation, and cross-functional change management.

• Experience managing trademark portfolios and working with the USPTO or outside IP counsel preferred.

• Exceptional attention to detail, strong written communication skills, and a collaborative, service-oriented approach.

• Comfortable operating independently in a fast-paced environment while knowing when to escalate.

• Base Pay Range: $140,000-150,000, annually (Actual pay may vary based on experience, performance, and qualifications.)

• This position offers a hybrid or remote work arrangement based on your location. Candidates residing within 35 miles of our Chicago, IL (Fulton Market) office or within 45 miles of our East Syracuse, NY office are expected to work on-site. Candidates living outside of these areas are eligible for full remote work.

• A generous benefits package that includes paid time off, health, dental, vision, and 401(k) savings plan with match.

• If you are an applicant residing in California, please view our privacy policy here: https://careers.aspendental.com/us/en/tag-privacy-policy-for-california-employees