Performance Landing Page & Funnel Designer

This is a remote position.

Our client is looking for a Performance Landing Page & Funnel Designer to design, build, and optimize high-converting, mobile-first landing pages and paid advertising funnels for established consumer brands and digital applications.

Their business operates in the consumer technology and digital performance marketing space, developing engaging digital experiences that connect innovative products with their target audiences.

The ideal candidate combines exceptional visual design skills with hands-on implementation experience, a strong understanding of conversion rate optimization (CRO), and the ability to transform paid advertising traffic into meaningful customer actions.

This is not a traditional website design position. The successful candidate will take ownership of the complete funnel experience, from aligning landing page messaging with advertisements to developing persuasive storytelling, integrating credible social proof, addressing customer objections, and implementing conversion-focused experiences.

They are looking for someone who can independently turn creative concepts into polished, responsive, fully functional landing pages while maintaining high standards for design quality, accuracy, and performance.

• Design, develop, and launch mobile-first landing pages and conversion funnels for paid advertising campaigns targeting English-speaking consumers.
  

• Build cohesive customer journeys that connect advertising messages with relevant landing page content, ensuring consistency between the ad and the destination.
  

• Structure persuasive funnels that guide visitors through problem awareness, product education, benefits, social proof, objection handling, offers, and conversion.
  

• Create visually engaging landing pages, product storytelling experiences, listicles, interactive offers, and other direct-response funnel formats.
  

• Independently implement approved designs into fully functional, responsive landing pages rather than delivering design mockups alone.
  

• Collaborate with marketing and creative stakeholders to translate campaign objectives into effective digital experiences.
  

• Incorporate authentic testimonials, substantiated product claims, and legitimate promotional incentives while maintaining ethical marketing practices.
  

• Apply conversion rate optimization principles to improve user engagement and reduce friction throughout the customer journey.
  

• Support A/B testing initiatives by developing page variations, identifying opportunities for improvement, and evaluating performance data.
  

• Conduct thorough quality assurance across mobile and desktop devices, ensuring responsive layouts, functional interactions, fast loading, and a seamless user experience.
  

• Refine landing page messaging, visual hierarchy, and conversion elements based on campaign objectives and user behavior.
  

• Take ownership of assigned projects from initial concept through design, implementation, testing, and launch.
  

• At least 2–3 years of directly relevant professional experience designing and building performance-focused landing pages and marketing funnels.
  

• Demonstrated experience creating landing pages specifically for paid advertising campaigns, preferably for consumer-facing products, brands, or mobile applications.
  

• Strong portfolio featuring at least three live funnels personally designed and implemented.
  

• Excellent English communication skills, with the ability to understand and work with persuasive marketing content intended for English-speaking audiences.
  

• Strong visual design judgment, including typography, composition, hierarchy, branding, and user experience.
  

• Hands-on proficiency with landing page design and implementation tools.
  

• Solid understanding of direct-response marketing principles and the relationship between advertising creative, landing page messaging, and conversion.
  

• Ability to organize complex product information into clear, engaging, conversion-oriented user journeys.
  

• Working knowledge of CRO methodologies, A/B testing, and performance evaluation.
  

• Experience implementing responsive, mobile-first designs and conducting functional and performance-related quality assurance.
  

• Ability to independently manage deliverables, maintain attention to detail, and execute projects consistently.
  

• Availability to collaborate with a distributed team, including working-hour overlap with Pacific Time.
  

• Based in Latin America.
  

• Experience working with direct-to-consumer (DTC) brands, consumer technology companies, subscription products, or mobile applications.
  

• Familiarity with different funnel formats, including long-form sales pages, advertorials, listicles, product education pages, and interactive promotional experiences.
  

• Understanding of paid acquisition channels, particularly Meta Ads, Google Ads, or similar performance marketing platforms.
  

• Ability to contribute to landing page copy structure, messaging refinement, and conversion-focused storytelling.
  

• Experience interpreting landing page performance indicators such as conversion rate, click-through rate, bounce or engagement metrics, and testing outcomes.
  

• Familiarity with analytics, heatmaps, user behavior tools, or experimentation platforms.
  

• Experience collaborating with performance marketers, growth teams, copywriters, and creative strategists.
  

• Knowledge of basic front-end technologies such as HTML, CSS, and JavaScript is an advantage.
  

• Previous experience improving existing funnels through structured testing and iterative optimization.
  

• Full-time, 100% remote opportunity for professionals based in Latin America.
  

• Opportunity to work on consumer-facing digital products and performance marketing campaigns.
  

• Hands-on ownership of projects from design through implementation.
  

• Exposure to conversion-focused design, experimentation, and growth marketing strategies.