Top Marketing Analyst Jobs in Chicago, IL

Analyzes trade promotion tactics and customer investment strategies to identify optimization opportunities. Develops channel- and customer-level promotional recommendations using shopper insights and syndicated data. Partners with Trade Promotion Managers, Sales Directors, and retailers to support profitable sales, market share, and revenue growth. Executes complex analyses, translates insights into actionable selling stories, and facilitates customer reviews and strategic commercial discussions. Travel of approximately 20% is required.

Manages and optimizes paid media campaigns across Google Ads, Meta, and other platforms. Analyzes marketing, website, organic search, and conversion data using GA4 and reporting tools; maintains tracking and attribution; builds dashboards; oversees A/B tests; and provides actionable recommendations to improve acquisition, engagement, and patient conversion.

Develop and execute digital media strategies and campaigns across search, display, video, paid social, and partner channels. Manage partner relationships, create presentations, conduct media testing and performance analysis, optimize campaigns with Analytics teams, identify root causes, provide recommendations, and craft conversion-focused ad copy.

Leads marketing planning and strategy operations by building planning frameworks, managing outlook and actuals reporting, driving annual planning and quarterly close, and maintaining data governance. Partners with Finance and Strategy and marketing leaders on budget execution, spend analysis, financial adjustments, executive reporting, and strategic initiatives. Develops scalable enablement materials and insights to support decision-making across the global marketing organization.

Perform marketing analytics using SQL and dbt to measure channel performance, attribution, CAC/ROAS, and campaign lift. Build and maintain Looker dashboards and data models, automate reporting, support CRM targeting, and partner cross-functionally to inform marketing and finance decisions while ensuring data quality.

Leads growth marketing analytics for a B2B SaaS product-led growth motion. Analyzes user, account, intent, and product signals; develops activation and lead-routing strategies; optimizes conversion pathways; runs growth experiments; and manages analytics, tracking, and data workflows across Marketing, Product, Sales Operations, RevOps, and Data Engineering.

Manages the U.S. ancillary product portfolio’s commercial performance, including product strategy, positioning, pricing, forecasting, launches, market analysis, and growth initiatives. Partners cross-functionally with Sales, R&D, Regulatory, Quality, Manufacturing, Supply Chain, and Finance to achieve revenue, profit, and market share goals. Supports marketing communications, trade shows, digital channels, customer portals, promotional materials, and financial planning while resolving complex business issues and prioritizing customer and inventory needs.

The Senior Marketing Analyst will develop and execute marketing strategies, analyze data for insights, and collaborate with partners to drive growth.

Develop and execute influencer marketing strategies and campaigns, source and negotiate with creators, manage partnerships, produce brand-safe content, analyze campaign performance, identify testing opportunities, monitor social and cultural trends, and support client pitches. The role also collaborates with paid media teams on content amplification and affiliate integration while providing strategic client guidance and thought leadership.

Analyzes creative performance data, market trends, competitor work, and customer insights to strengthen marketing campaigns. Develops data-gathering and reporting systems, establishes benchmarks, tracks campaign results, and translates complex findings into clear recommendations for designers, copywriters, marketing partners, and senior leaders. Presents insights, leads educational sessions, manages multiple campaigns, and supports strategic creative decision-making.

Analyze group health and life insurance contracts, develop RFPs and marketing presentations, support sales with timely benefit analyses, maintain client records, and use APIs and digital tools to optimize quoting and workflow processes.

Analyze marketing data to create case studies, develop attribution models, evaluate campaign performance, and communicate insights to stakeholders.

Plan and execute integrated multi-channel marketing campaigns (content, social, email, community, partner co-marketing). Create and manage content calendar, grow social and community presence, coordinate with Design and BD, track campaign performance, and produce materials for leadership, conferences, and press to drive awareness and adoption of Plume's RWA tokenization platform.

Leads TENEX’s global public relations and analyst relations function, building external communications from the ground up. Responsibilities include developing PR strategy, managing Gartner and Forrester relationships, coordinating global product launch communications, handling media inquiries, securing coverage, developing executive thought leadership, media training spokespeople, aligning messaging across teams, managing crisis communications, and reporting communications performance metrics.

The role involves providing marketing measurement expertise, managing client engagements, performing data analysis, and delivering actionable insights to enhance marketing strategies.

Lead cross-functional marketing and operations strategy projects: generate hypotheses via analytics and benchmarking, plan and execute initiatives, align stakeholders, present executive-ready recommendations, and scale best practices to drive revenue and operational efficiency.

The Senior Business Systems Analyst - Marketing Technology bridges business processes with technical execution, translating business requirements into functional specifications while collaborating with product management and engineering teams.

The Creative Analyst conducts creative testing for client accounts, analyzes data for insights, and collaborates with teams to enhance advertising performance.