Leads Smartly’s global events and experiential marketing strategy, including tier-one industry summits, customer advisory boards, executive activations, employer brand experiences, and workplace events. Owns event-driven pipeline growth, experiential storytelling, agency and vendor governance, customer retention programs, multi-million-dollar budgets, attribution reporting, and cross-functional planning standards. Manages an international team and partners with marketing, sales, customer success, product marketing, communications, and revenue operations.