Top Senior Marketing Jobs in Chicago, IL

Plan and implement Meta campaigns across Facebook and Instagram, scope creative and audience tests, coordinate with cross-functional teams, manage campaign documentation and launches, create creative briefs, and analyze performance marketing metrics. The role supports U.S. Card customer acquisition through paid social while maintaining compliance, quality assurance, and well-managed operational processes.

Owns lifecycle email strategy and deployment for complex B2B marketing programs. Responsibilities include campaign architecture, audience segmentation, cadence planning, lifecycle copy, KPI definition, Marketo or Adobe Journey Optimizer deployment, testing, reporting, compliance, and AI-assisted personalization. The role partners cross-functionally with campaign, content, audience, analytics, and digital teams while managing governance, sequencing, and performance optimization across events, webinars, product launches, and multi-region programs.

Drive growth for Expedia Group’s B2B product suite by developing market, partner, traveler, and competitive insights; influencing product strategy and roadmaps; leading go-to-market planning; identifying growth levers; building customer feedback loops; preparing commercial teams; and creating positioning, pitch decks, demos, and other benefit-focused marketing assets.

Develop and execute integrated paid media strategies for firmwide impact marketing. Responsibilities include channel planning, media partner management, campaign reporting and optimization, stakeholder alignment, project delivery, process improvement, budget management, financial controls, and internal communications. The role translates business objectives and campaign data into actionable recommendations while coordinating agencies and internal teams to deliver high-impact, on-time campaigns.

Lead end-to-end product growth marketing and go-to-market strategies for assigned business segments. Own positioning, messaging, and integrated launch plans across paid, owned, earned, partner, and PR channels. Partner cross-functionally to ensure compliant, on-brand launches, establish launch governance, define success metrics, drive analytics and BAU transitions, and act as a senior strategic advisor to product and partnership leaders.

Supports regional marketing strategy and executes localized, integrated campaigns across social, content, events, partner marketing, and customer engagement. Evaluates market and competitive dynamics, develops messaging, collaborates with global and local stakeholders, and analyzes campaign, channel, pipeline, and program performance. Optimizes marketing investments and tactics to increase customer awareness, demand, revenue, and market presence.

Leads global account-based marketing strategy and programs for strategic accounts. Manages a global ABM team, Demandbase adoption, personalized campaigns, executive engagement, events, thought leadership, sales enablement, KPI reporting, and performance optimization. Partners with sales, account leadership, regional teams, and marketing executives to increase engagement, pipeline, account penetration, revenue impact, and marketing ROI.

Own and optimize outbound channel marketing programs that reactivate dormant B2B merchants and close merchant acceptance gaps. Manage telemarketing, site visit, and mystery shopping vendors; improve scripts and playbooks; oversee SLAs, budgets, P&L, unit economics, testing, and matchback attribution. Coordinate internal partners and ensure marketing activities meet legal, compliance, and brand standards.

Own product marketing for Braze Decisioning Studio, including positioning, messaging, launches, competitive strategy, pricing and packaging input, field enablement, and portfolio narrative. Translate complex AI and data technologies for technical and business audiences, influence product roadmaps, engage customers and analysts, and measure impact through pipeline, adoption, expansion, and competitive win rates. This senior individual contributor role requires cross-functional execution, technical credibility, strong writing, and enterprise AI and martech expertise.

Lead affiliate marketing strategy and execution across 20+ strategic partnerships for consumer fintech brands. Manage partner programs, performance analysis, reporting, team development, business development, contract negotiations, and co-marketing initiatives. Collaborate with analytics, legal, compliance, market intelligence, and banking teams to optimize customer acquisition, ensure regulatory alignment, identify market trends, and apply AI and automation to improve marketing efficiency and growth.

Manage, build, execute, and optimize multi-channel campaigns in Marketo; implement and document automation workflows, ensure email privacy compliance, analyze performance, and support MarTech integrations while collaborating cross-functionally.

Leads AI and transformation initiatives across global Marketing Operations, including predictive scoring models, agentic workflows, intelligent automation, governance, and responsible AI adoption. The role combines hands-on model and automation delivery with strategy, process redesign, change management, training, stakeholder engagement, and feature governance. It also manages a small team and partners with Data & AI, Campaign Operations, and Technology Strategy teams.

Develop and execute global partner marketing strategies, joint go-to-market campaigns, events, sponsorships, and partner activations. Collaborate with agencies, system integrators, technology partners, cloud providers, sales, and marketing teams to generate pipeline and strengthen engagement. Measure campaign performance, provide optimization insights, manage budgets, and represent partner interests across Braze. The role requires strong relationship-building, project management, creativity, cross-functional coordination, and travel to support live programs.

The Director of Business Marketing leads marketing strategies for Risk & Compliance Software, focusing on demand generation, product marketing, and team management while translating product features into customer benefits.

Lead a portfolio marketing team to develop and execute integrated strategies, messaging, thought leadership, and campaigns that increase awareness, engagement, and consideration for UL Solutions across industry verticals and megatrends. Drive portfolio positioning, market insights, audience segmentation, and measurement frameworks while collaborating with Brand, Field, Product, Sales, and Communications. Manage team resources, capability development, and performance to support enterprise growth objectives.

Manage high-volume pre- and post-sales marketing deliverables, translating AI, data, identity, and platform capabilities into client narratives, proposals, presentations, and enablement materials. Partner cross-functionally on product marketing, positioning, sales training, field marketing, events, and thought leadership. Develop scalable collateral libraries and explore AI-powered tools and workflows to improve marketing and sales efficiency.

Develops and executes omnichannel prospect marketing campaigns for Capital One Card Partnerships. Responsibilities include creating acquisition strategies, coordinating segmentation, creative, and customer journey builds, optimizing campaigns through testing and performance analysis, and presenting data-backed results. The role collaborates with creative agencies, analytics, research, operations, legal, and partner teams while managing multiple projects and priorities.

Leads lifecycle marketing strategy and execution across email and SMS, driving revenue, subscriptions, activation, retention, and reactivation. Owns CRM journey optimization, audience and data strategies, dashboards, testing, campaign deployment, landing pages, and AI-enabled process improvements. Partners cross-functionally with marketing and product teams while managing, developing, and motivating a high-performing team.

Lead partner marketing strategy and execution to drive sourced and influenced pipeline. Manage MDF, co-marketing, ABM-aligned partner programs, enablement assets, partner engagement, and measurement in collaboration with demand generation, field marketing, and partner teams.

Own demand-generation campaign content from anchor assets through landing pages, nurture emails, ads, events, social, video, case studies, SEO, and AEO. Partner with Demand Generation, Product Marketing, Sales, and Events to create audience-specific messaging for technical B2B buyers in regulated markets. Manage editorial publishing, maintain proof libraries, measure conversion and pipeline impact, and develop campaign video content in a remote, fast-growing startup environment.

Own partner marketing initiatives from go-to-market strategy and joint positioning through channel activation, campaign execution, optimization, and reporting. Develop partner messaging, campaigns, sales tools, enablement, and training while collaborating with Sales, Partnerships, Product, and Marketing. Analyze pipeline, revenue, engagement, and adoption performance; identify funnel improvements; manage budgets and resources; and lead multiple complex initiatives to drive partner-sourced growth.

Develop product positioning, differentiation, messaging, go-to-market strategies, launch materials, sales enablement content, web content, and thought leadership. Partner with Product, Marketing, and Sales to expand solutions internationally, simplify technical details, support market-facing activities, and enable sales teams. The role requires B2B product marketing experience, successful product launch leadership, revenue-focused messaging, and international market experience.

Lead Jasper’s enterprise growth engine across performance, lifecycle, field, account-based, and organic marketing. Partner with Sales and cross-functional leaders to drive predictable pipeline and revenue, optimize funnel performance through analytics, establish forecasting and reporting rhythms, and apply AI and automation to improve marketing execution. Build and coach a multidisciplinary, high-performing team while shaping company-wide growth strategy and overseeing campaign execution, experimentation, personalization, and investment optimization.

Lead go-to-market strategy and joint co-marketing campaigns with high-value national account partners. Own property-level launches, deploy and optimize site-level digital media (Google Ads, Meta, geofencing), and manage performance dashboards and SEM spend. Act as consumer advocate using research and behavioral data, align creative, lifecycle, and events teams, and drive adoption of localized loyalty and reservation integrations to improve location-level performance.

Lead and build Marketing's Organizational Change Management function, partnering with senior leaders to drive adoption, enablement, KPI-driven measurement, and AI-enabled workflow integration. Manage a team of practitioners, create governance, toolkits, and change capability, and deliver cross-functional transformation that links adoption to measurable business value.