Top Senior Marketing Jobs in Chicago, IL

Lead and deliver marketing transformation projects driving change adoption, operational efficiency, and process improvement. Advise senior stakeholders, develop change enablement strategies, craft executive communications, measure KPIs, and guide AI application in process improvements. Build trust-based relationships, coordinate cross-functional teams, and maintain change metrics to achieve business targets.

Lead US B2B demand generation programs and own revenue, pipeline, lead, and opportunity targets. Tailor global campaigns for the US market, develop regional initiatives, partner with sales on forecasting and qualification, and direct centralized marketing automation, CRM, and paid media teams.

Executes and optimizes lifecycle email marketing and nurture campaigns across multiple audiences. Builds HubSpot workflows, landing pages, forms, and automated programs; manages segmentation and contact database quality; monitors performance, reporting, testing, deliverability, and conversion metrics; and recommends improvements. Collaborates with stakeholders, manages campaign calendars and multiple projects, and serves as an internal marketing automation resource.

Leads GEICO’s performance marketing function across paid search, AI search, affiliates, aggregators, and lead generation. Owns strategy, budgets, optimization, testing, measurement, partner relationships, and customer acquisition results. Builds and mentors a hybrid in-house and agency team, develops first-party data and attribution capabilities, and partners with analytics, data science, IT, brand, and executive leadership. The role emphasizes CAC, LTV, ROAS, incrementality, AI-enabled marketing, and efficient growth across a multi-product portfolio.

Develop and lead integrated marketing strategies and campaigns across digital, social, print, email, and in-store channels. Manage brand positioning, marketing calendars, budgets, agencies, vendors, PR relationships, and campaign performance. Conduct market and competitor research, oversee content and social media initiatives, maintain brand guidelines, and mentor marketing staff while driving customer engagement and business results.

Own lifecycle and retention marketing across email, SMS, and membership communications. Build and optimize Klaviyo flows, segmentation, personalization, testing, campaign calendars, and QA. Manage membership onboarding, churn prevention, win-back, and upgrades while connecting CRM activity to conversion, repeat purchase, retention, reactivation, and LTV. Requires hands-on ecommerce marketing expertise and measurable results.

Leads customer-centric marketing advisory engagements, including customer behavior analysis, segmentation, journey analysis, campaign development, marketing automation, and performance optimization. Develops client marketing and customer experience strategies using Adobe Campaign and Adobe Marketo Engage. Guides cross-functional teams through complex problems, applies systems thinking and AI-enabled tools, manages client relationships, validates outcomes, and coaches diverse teams to improve engagement, loyalty, and revenue growth.

Own revenue marketing for Gong’s Commercial and Mid-Market segments by creating scalable demand-generation programs and achieving sourced pipeline targets. Partner with Sales, SDRs, GTM Operations, and Marketing teams to develop demand strategies across digital, content, webinars, email, lifecycle, and inbound channels. Use AI and automation to improve targeting and personalization, run experiments, analyze full-funnel data, and deliver actionable pipeline and revenue insights.

Lead enterprise go-to-market strategy for Zapier’s new products, including Sidekick. Own positioning, packaging, governance messaging, enterprise ICP, competitive differentiation, customer proof points, sales enablement, and commercial readiness. Partner with Product, Sales, Marketing, and Customer Advocacy to support enterprise opportunities, translate product updates into field materials, and incorporate customer and deal feedback into product and GTM decisions.

Own Headway’s provider lifecycle marketing program end to end, from segmentation and trigger design through campaign deployment in Iterable and Intercom. Build journeys that improve provider activation, product adoption, engagement, and retention. Develop experiments, define success metrics, analyze performance, and continuously optimize programs. Partner with Product, Product Marketing, Customer Success, and Creative to align lifecycle campaigns with product priorities and create consistent provider experiences.

Leads marketing strategy for ZS technology, insights, analytics, and AI consulting capabilities. Develops market assessments, portfolio direction, positioning, messaging, value propositions, thought leadership, and sales enablement materials. Integrates customer, competitive, portfolio, and marketing performance insights into strategic recommendations. Partners with business leaders, consulting teams, and marketing functions to align go-to-market plans, manage complex projects, influence stakeholders, and translate complex topics into executive-ready narratives.

Supports asset management industry marketing and business development through growth planning, event sponsorships, lead generation, thought leadership, website and collateral oversight, competitor research, CRM tracking, internal communications, and client experience initiatives. The role collaborates with market leaders, business development, and firmwide marketing teams to manage campaigns, relationships, proposals, and strategic go-to-market activities.

Leads implementation of digital marketing content and personalization programs using AEM. Coordinates marketers, designers, developers, copywriters, and business stakeholders to create campaigns, content fragments, workflows, and multi-channel experiences. Designs and measures A/B and multivariate tests using Adobe Target, manages metadata and tracking, provides campaign reporting and recommendations, and oversees project schedules, requirements, pilots, and launches in a regulated financial-services environment.

Leads concurrent proposal efforts for construction and professional services pursuits, coordinating teams and contributors to develop compliant RFQ and RFP responses. Responsibilities include proposal writing, editing, proofreading, presentation development, interview preparation, brand-standard implementation, and marketing database maintenance. The role requires proficiency with InDesign and PowerPoint, strong communication skills, and occasional travel to construction sites. It is onsite in Chicago and may require extended hours during deadlines.

Leads creator marketing strategy and execution for fashion and retail campaigns, including ideation, creator partnerships, budgets, negotiations, integrated marketing coordination, client presentations, performance measurement, and post-campaign reporting. Manages multiple workstreams, develops creator relationships, oversees activations and paid amplification, and mentors junior team members while ensuring campaigns deliver strong engagement, ROI, and brand impact.

Leads B2B SaaS email marketing across nurture, lifecycle, behavioral, re-engagement, and sales outreach programs. Writes and optimizes conversion-focused copy, manages testing and deliverability, develops personalization frameworks, and partners with demand generation, sales, content, product marketing, and automation teams. Uses audience segmentation, GTM signals, analytics, and AI tools to improve engagement, MQL conversion, and email performance.

Lead and execute end-to-end growth marketing: design multi-channel acquisition campaigns, own funnel KPIs, collaborate with Product/Engineering/Sales, develop brand and positioning, analyze metrics, and run experiments to scale user acquisition, engagement, and retention.

Leads global brand strategy and marketing for Christie's International Real Estate and @properties. Responsibilities include reshaping a 25+ person marketing organization, driving international growth, elevating agent services, connecting real estate with art and design, directing creative and digital channels, launching a global website, overseeing luxury publications, managing budgets and technology investments, and supporting affiliate recruitment and business growth.

Develop and deliver data-driven, omnichannel customer lifecycle marketing strategies across email, SMS, direct mail, and push channels. Translate customer, business, and technology insights into campaign recommendations, briefs, and measurable client outcomes. Collaborate with account management, creative, analytics, operations, and partner agencies across multiple industries. The role requires client-facing communication, campaign strategy expertise, CRM marketing experience, and the ability to manage multiple projects in a matrixed environment.

Leads Baxter’s global employer brand and recruitment marketing strategy, including the employer brand roadmap, paid, earned, and owned media, career site, recruitment technology, regional campaigns, and candidate engagement channels. Partners with Talent Acquisition, Communications, regional teams, agencies, and vendors to create authentic employer content and build employee brand ambassadors. Uses analytics to evaluate reputation, campaign performance, channel effectiveness, and media investment while managing budgets, vendors, and team direction.

Develop and deliver data-driven, omnichannel customer lifecycle marketing strategies across email, SMS, direct mail, and push channels. Create campaign briefs, translate CRM and messaging technologies into marketing recommendations, collaborate with creative, analytics, operations, and account teams, and identify performance metrics demonstrating client value. The role supports multiple industries, requires client-facing communication and strategic problem-solving, and involves managing several projects in a matrixed agency environment with 20–40% travel.

Leads strategic marketing for the Americas Occupier Advisory businesses, including tenant representation and strategic consulting. Develops campaigns, sales enablement strategies, content plans, and thought leadership initiatives to drive revenue and brand awareness. Partners with business leaders, marketing teams, researchers, and vendors; analyzes KPIs and market insights to optimize performance and investment. Manages and mentors a marketing team while ensuring brand consistency and alignment with corporate goals.

Lead and execute integrated marketing campaigns targeting financial advisors. Serve as team lead and partner to sales/product, build email/webinar programs, manage content and thought leadership, optimize paid and owned media, deliver performance reporting and ROI, and drive advisor engagement and pipeline growth.

Leads account-based and deal-based marketing strategy for Verizon Business enterprise and public sector accounts. Partners with sales teams to conduct account discovery, map buying committees, create personalized campaigns, develop buyer-journey assets, and accelerate opportunities. Uses AI and marketing technology to improve relevance, pipeline, meetings, win rates, and retention. Owns program plans, timelines, dashboards, performance reporting, and executive communications across matrixed teams.

Serves as the primary marketing partner for assigned business units, translating business goals, customer insights, and market opportunities into actionable marketing and go-to-market plans. Manages marketing requests, priorities, stakeholder relationships, briefs, messaging, and cross-functional execution. Supports campaign measurement, performance analysis, and continuous improvement while aligning initiatives with business and brand objectives.