Develops and manages partner investment programs aligned with marketing, incentive, and product promotion objectives. Builds stakeholder and partner relationships, positions and negotiates investment opportunities, tracks financial and program performance, delivers effectiveness reporting, conducts training, analyzes data, and escalates business risks. Requires sales or marketing experience, strong communication, negotiation, project management, organization, financial analysis, and Microsoft Office skills.

The Senior Brand Manager manages strategic technology partners, serving as a product expert and channel leader. Responsibilities include developing sales, marketing, pricing, positioning, and product launch strategies; educating sales teams; cultivating executive relationships; communicating market and financial information; coordinating partner initiatives; and maximizing revenue and profitability.

Develops and executes partner-led services go-to-market strategy, including services attach plans, portfolio packaging, partner co-investment, seller enablement, pipeline development, and joint campaigns. The role aligns partners, practice teams, marketing, sales, presales, legal, and delivery leaders to increase services bookings and revenue. It also establishes repeatable delivery and contracting processes, reports performance metrics, influences executive investment decisions, and mentors stakeholders without direct authority.