The VP of Marketing will lead a comprehensive marketing strategy focusing on demand generation, content strategy, AI-driven acquisition, and customer engagement for a B2B SaaS company.

Lead and develop a mid-market Customer Success team to drive adoption, retention, and renewal readiness. Ensure consistent execution of success playbooks, monitor customer health using data, escalate risks, partner with Sales/Product/Operations for renewals and expansion, and act as the voice of the customer to improve products and processes.