Manage Marketo-driven inbound lead programs and SFDC integration. Own lead management, routing, scoring, data quality, dashboards, and reporting. Collaborate with marketing and technical teams to optimize scalable automation, analyze requests, and present data-driven recommendations to stakeholders.

Lead design and optimization of marketing automation and lifecycle programs, manage MAP and Salesforce integrations, build reporting/dashboards, improve lead management and campaign performance, and collaborate cross-functionally to support enterprise client marketing initiatives.