Own integrated B2B demand generation and growth marketing strategies across ABM, digital advertising, email, outbound, and analytics. Manage two BDRs, agencies, and vendors while partnering with sales leadership to generate qualified pipeline and improve conversion. Build campaigns, lists, landing pages, and performance reporting; establish KPIs and continuously optimize channels. The role requires 7+ years of B2B marketing leadership experience, preferably in SaaS or enterprise software, with travel for offsites or events.

Own Didero’s B2B content program, including strategy, editorial planning, webinars, case studies, newsletters, presentations, social media, and PR support. Interview customers, founders, engineers, and deployment teams to create content that drives meetings, MQLs, and pipeline. Measure performance, collaborate with sales and marketing, and develop a 2027 content plan. This hands-on contract role requires strong writing, customer storytelling, executive ghostwriting, and content experience in B2B SaaS or AI startups.

Didero seeks dynamic individuals to propose innovative solutions in autonomous supply chain management, focusing on AI and automation. They're open to creating tailored roles for candidates interested in contributing to their mission.