Develop and execute B2B content marketing strategies for franchise-focused clients. Responsibilities include audience and industry research, content calendars, social media and email campaigns, SEO and GEO optimization, analytics, KPI tracking, CRM and CMS updates, and client communication. The role requires strong writing, editing, collaboration, strategic thinking, and content performance optimization skills.

Support agency PR and media relations activities including traditional media outreach, influencer engagement, writing pitches/press releases/blogs, brainstorming client strategies, assisting client presentations, and collaborating on account work with potential to lead accounts.