Develop and execute conversion-driven creative for e-commerce clients: write scripts/briefs, storyboard, produce UGC and platform ads, manage shoots and partners, analyze performance, build roadmaps, and present client reports.

Own quality of 40–50+ monthly advertorials: edit for brand and conversion, manage writers and deadlines, run the content pipeline, use AI tools like Claude to speed work, track performance, and report to the creative lead.