Manage end-to-end influencer campaigns: strategy, creator outreach, negotiation, contracting, FTC compliance, performance tracking, optimization, client communication, and cross-functional collaboration to drive ROAS and renewals.

Manage and optimize content and performance marketing campaigns for media clients. Serve as primary client contact, run campaign lifecycles (kickoffs, deliverables, deadlines), monitor reporting, and use metrics to improve post-launch performance while maintaining strong client relationships.