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The Sales Development Representative will engage in inbound and outbound communications, schedule demos for Account Executives, and meet monthly quotas, while building expertise in Cision's products and sales methodologies.

Own and grow an assigned installed customer base by driving expansion ARR and net revenue retention through upsell/cross-sell, renewal leadership, and structured, high-volume engagement using automation and CRM. Execute shorter sales cycles, build account plans for product adoption and wallet-share growth, maintain accurate forecasting and pipeline in CRM, and coordinate cross-functional teams while transitioning higher-complexity accounts as needed.

Manage and grow strategic federal accounts by developing account plans, driving expansion and renewals, coordinating cross-functional teams, supporting RFIs/RFPs, partnering with system integrators and channel partners, and monitoring account health to meet revenue and retention targets.

Develop and execute product marketing strategies: positioning, messaging, and go-to-market plans. Create enablement and customer-facing materials, support launches, align with product and marketing teams, analyze performance, and optimize pipeline and conversion. Coordinate stakeholders and maintain documentation to drive adoption and revenue growth.

Execute outbound and inbound prospecting to generate Sales Accepted Leads (SALs). Qualify prospects using established criteria, log interactions in CRM, meet activity targets, follow processes for lead routing, and participate in training and stakeholder communication to support pipeline creation.

Manage and grow assigned accounts through high-volume outreach, retention, and upselling. Meet KPIs, collaborate across teams to build integrated solutions, negotiate contracts, manage renewals in Salesforce, and provide exceptional customer service and reporting.

The Account Executive is responsible for acquiring new customers and generating annual recurring revenue through structured pipeline management and sales methodologies.

Own and grow large Enterprise and Government accounts to expand ARR and protect NRR. Lead multi-year strategic account plans, execute advanced discovery with executive, procurement, security and technical stakeholders, navigate regulatory and procurement frameworks, run MEDDPICC-based complex negotiations and renewals, maintain forecast accuracy, and align expansion with delivery and product roadmap.

Manage the AMCP partnership and related programs from contract to completion. Serve as primary AMCP contact, coordinate financial reporting, handle smaller inbound sales, adhere to SOPs, make on-the-fly program decisions, and collaborate across teams to deliver program outcomes.