Drive revenue growth through channel partnerships by recruiting, onboarding, enabling, and supporting partners. Build relationships, execute joint sales strategies, conduct business reviews, coordinate partner marketing and MDF programs, provide product and sales training, and identify growth opportunities. Collaborate cross-functionally with sales, marketing, and product teams while monitoring market and competitor trends.

Own and build the end-to-end demand generation engine: strategy, ABM, campaign execution, tech stack ownership, reporting/forecasting, and a small team. Scale multi-motion GTM programs, optimize channel mix and lifecycle flows, use AI/automation for personalization and reporting, and align tightly with Sales and RevOps to drive measurable pipeline and revenue.