Leads custom quantitative and qualitative marketing research projects from client scoping through delivery. Designs studies, analyzes complex datasets, synthesizes actionable consumer and market insights, develops strategic narratives, and presents recommendations to clients and senior stakeholders. Manages timelines, budgets, project teams, and multiple concurrent engagements while building client relationships, supporting business development, mentoring consultants, and identifying innovative research solutions.

Support Mintel's PR and communications across the US, Canada, and Latin America by building media relationships, running the press office, pitching stories, writing press materials, coaching analysts, collaborating with internal teams, and tracking PR KPIs to grow brand awareness.